MeticuLaw

Trademark and Brand Guidelines 

Thank you for helping us protect our trademarks and brand assets

MeticuLaw is grateful for the trust that people place in our products, services, and experiences. These Trademark and Brand Guidelines (“Trademark Guidelines”) detail how you can help us protect MeticuLaw’s brand assets, including logos, names, app and product icons, and the trust that they represent. We have created these Trademark Guidelines to help clarify proper usage of our brand assets. MeticuLaw reserves the right to take action as necessary to protect them and, as a result, protect its customers and the public.

MeticuLaw’s brand assets—including the MeticuLaw Trademarks (PDF) (as updated from time to time), logos, icons, designs, trade dress, names of MeticuLaw software, products, services, and any other brand features and elements, whether registered or unregistered (“Brand Assets”)—are proprietary assets owned exclusively by MeticuLaw.  These Trademark Guidelines, which may be updated from time to time, detail how our Brand Assets can be used under specific circumstances. Many uses, including our logos, app and product icons, and other designs, will require a license first. Unless you have an express license from MeticuLaw, these Trademark Guidelines will exclusively govern your use of our Brand Assets. 

Examples of Brand Assets requiring authorization from MeticuLaw

MeticuLaw logo 

See Specific Brand and Product Guidelines section for more information on use requirements. 

MeticuLaw tool icons 

Badges 

This includes badges to show designations or relationships between your product and MeticuLaw. 

Dos and don’ts 

To help you understand what you can and can’t do with MeticuLaw’s Brand Assets, we have created this non-exhaustive list of Dos and Don’ts. In general, wordmarks can be used to truthfully convey information about your product or service, as long as customers and the public will not be confused into believing MeticuLaw is affiliated with or endorses your product or service. However, our logos, app and product icons, illustrations, photographs, videos, and designs can never be used without an express license. Please review these additional tips to better understand how you can more clearly communicate the role that our Brand Assets convey in your communications.

Dos

In general, you may do the following with MeticuLaw’s wordmarks and names of software, products, or services:

Truthfully and accurately refer to MeticuLaw and its products and services.

• [Your company, firm, practice, etc.”s] calculation, document, PDF, review, summary created using MeticuLaw software/tool.

Use in the title of news articles, when truthful and not misleading.

• MeticuLaw releases new WC Tool
• MeticuLaw is adding new features on July 1st
• MeticuLaw partners with [your company] to add new AI capabilities

Use as adjectives before nouns.

• MeticuLaw calculations
• MeticuLaw documents
• MeticuLaw PDFs
• MeticuLaw reviews
• MeticuLaw summaries

Use our Brand Assets for publication, seminars, or conferences in compliance with MeticuLaw’s Publications, seminars, and conferences guidelines.

Include a trademark footnote to give notice that you are using MeticuLaw’s trademarks, e.g., “MeticuLaw, (list additional trademarks in alphabetical order) are trademarks of the MeticuLaw group of companies.”

Don’ts

Without a written license or express permission under one of MeticuLaw’s other published guidelines, don’t do the following:

Don’t use MeticuLaw’s Brand Assets in the name of your business, product, service, app, domain name, social media account, other offering, or business indicator.

• [your business] MeticuLaw software/tool
• www.[yourbusiness]meticulawtool.com
• @meticulawmember

Don’t use MeticuLaw’s logos, icons, or designs, in any manner.

Don’t imply an affiliation, endorsement, sponsorship, or approval with or by MeticuLaw.

• MeticuLaw [your company] builds custom AI legal tools.
• Join us for [your company’s] MeticuLaw seminar
• [your company] offers premium MeticuLaw training and support services

Don’t alter, animate, distort, or misappropriate MeticuLaw’s Brand Assets, for example, by combining MeticuLaw’s Brand Assets with other terms, misspellings, or incorporating them into a tagline or slogan, etc.

• MeticuLaw WC Tooling is Easy!
• [your business], MeticuLawsly Defending Our Clients!

Don’t use MeticuLaw’s Brand Assets as nouns or verbs.

• MeticuLaw your way to exceptional settlement results.
• We’re selling MeticuLawed reviews.

Don’t use MeticuLaw’s Brand Assets in entertainment titles (including book, films, and magazines).

Don’t use MeticuLaw’s Brand Assets more prominently than your own brand(s) or company name.

Don’t use MeticuLaw’s Brand Assets in the name of a user group, fan group, tech communities, or other organization name, irrespective of whether the group or organization is a non-profit.

• MeticuLaw User Group

Don’t use MeticuLaw’s Brand Assets on any tangible goods or packaging, including any promotional, marketing, swag, or other items.

Don’t file any application or recordation to register terms or logos identical or similar to MeticuLaw’s Brand Assets as a trademark, service mark, trade name, doing business as designation, or any other proprietary right.

App Guidelines

Without a license arrangement with MeticuLaw, everything about your app (including developer name, app name, logo, description, screenshots, and other app collateral) must be unique to you and free of MeticuLaw’s Brand Assets.

You may not use MeticuLaw’s Brand Assets in a manner that implies MeticuLaw published, developed, endorsed, is affiliated with, or is otherwise connected with your app. Furthermore, MeticuLaw’s logos, designs, and icons can never be used as your app icon and can only be used in your app advertisements with a license agreement in place.

Copyrighted Content
 

Visit Use of MeticuLaw copyrighted content to learn how to use photography, box shots, and screenshots.

Legal Notice
 

Any use of MeticuLaw’s Brand Assets inures solely to MeticuLaw’s benefit and all use must comply with these Trademark Guidelines, or other licensing/contractual arrangements with MeticuLaw. Third parties, including licensees, may never claim ownership rights in MeticuLaw’s Brand Assets, or brands that are confusingly similar to MeticuLaw’s Brand Assets, in any manner, including without limitation as a trademark, service mark, company name or designation, domain name, social media profile/handle, or in any other manner.

MeticuLaw expressly reserves the right in its sole discretion to terminate, revoke, modify, or otherwise change permission to use its Brand Assets at any time and expressly reserves the right to object to any use or misuse of its Brand Assets in any jurisdiction worldwide.

Resources
 

If your proposed use falls outside of these Trademark Guidelines or the Specific Brand and Product Guidelines linked above, the use is not permitted unless you seek approval from an appropriate contact within MeticuLaw. If you have a question, please contact your legal counsel or MeticuLaw business contact.